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Articles: Channel Management
My:Time Mobile lets customers start a service interaction, stop, and resume later at their convenience.
The acquisition of Xtify, a mobile messaging platform provider, will add to IBM's mobile marketing capabilities.
Expanded solution allows FirstRain to further tap into social and mobile cloud technologies to help businesses accelerate their customer company transformation.
New self-serve tool helps nonprofits boost online engagement.
B2B advertisers can now target and reach specific companies on Facebook with Demandbase and dedicate spend on the businesses that matter most.
New product turns inactive email subscribers into active customers again.
Amazon topped the latest eChannel Retail Benchmark study after its mobile channels outperformed the brand's Web site.
Companies are tying KM systems into CRM solutions to maximize understanding and use of internal resources, but the process can be onerous.
New cloud-based platform puts data and insights at marketers' fingertips.
Dialer, ACD, and IVR are included in the product offering.
Adobe Campaign joins Adobe Marketing Cloud solutions.
The new version adds extensive mobile enhancements, new or upgraded features, a re-branded interface, and usability improvements.
Robust case management and accountability features are part of the upgrade.
Partnership provides availability of Jacada products to complement Cognizant's service offerings
Solution helps financial institutions implement social media campaigns with built-in workflows for compliance and archival.
Solution uses customer data to create a 360-degree view of a relationship based on account-level data, online and mobile banking activity, debit card and electronic bill pay usage.
Why companies are missing the consumer experience boat.
The pairing allows businesses to build and send targeted email marketing offers to their business leads and customers.
Newest features enable companies to manage user content across multiple social channels.
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