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Articles: Channel Management
Orchid Book Distributers, an Irish seller of textbooks and training manuals, sprouts email newsletters from VerticalResponse.
Mobile WiMax will transform the way consumers interact with technology -- but only if it's widely available.
Inertia will only keep customers in place for so long.
Maybe someday. In the meantime, Genius.com has unveiled a solution that strives to bridge the departmental divide.
A recent study from the SSPA finds "higher-than-expected" gains in customer community and wiki adoption.
On-demand business intelligence may make it easier to get insight whether you're big or small.
Selectica releases its latest sales configurator, optimized for field agents with high-end laptops.
Teradata's reselling of Trillium DQ offerings offers a boost in master data management for enterprises.
Ventana Research's latest benchmark study lays out the difference between the two, and suggests why the "E" might have more future success than the "R."
Helpstream's new Summer 2008 release looks to move beyond traditional knowledge management; one pundit believes the company "has done it better than anyone."
Using customers to benefit customers brings marketing intelligence to a whole new level.
Acxiom Multi-Channel Media Symposium: As technological innovation brings the potential of a multi-channel marketing strategy to enhance the customer experience, company executives explain the basics have to be done correctly first.
BlueRoads and Microsoft team up to offer joint partner management and CRM.
Attensity's new Market Voice solution strives to harvest customer insight from both direct and indirect channels.
Unified communications has the potential to drastically alter the business landscape -- assuming vendors really can get their collective act (and your communications) together.
RightNow Technologies' latest release adds chat and surveys to its multichannel customer-care arsenal, seeking to capture the voice of the customer.
Magic Quadrant for CRM Customer Service Contact Centers '08: Foreseeing a "revolutionary" future for the contact center customer service market, the latest Gartner Magic Quadrant for the sector extends the multiyear Oracle/Siebel winning streak, and highlights the continuing value of niche players for verticals.
The CRM vendor enhances sales force features and contact management through intricate integration with Microsoft Outlook.
Microsoft Convergence 2008: While some analysts leaven criticism of Microsoft's Dynamics offerings with restrained praise, one recent report suggests the company "continues to lag rivals significantly" and should give up on CRM entirely.
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