| Articles: Channel Management |
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With Antenna Software, the sales force for satellite-service provider DirecTV gets information when it's most needed.
REAL ROI,
Posted 01 Dec 2007
An international provider of air compressors gets Longwood Software to pump up its extensive library.
REAL ROI,
Posted 01 Dec 2007
National networks are distributing TV online to increase consumer touch points, but what does that mean for network affiliates?
Insight,
Posted 01 Dec 2007
Customer Care Framework 2008 updates the company's existing integrated agent workspace with hosted application tools, single sign-on, and more.
Daily News,
Posted 16 Nov 2007
On the scene: Putting recent executive shakeups in the rearview mirror, the venerable vendor dialogues about dialogue.
Daily News,
Posted 05 Nov 2007
The way your firm treats salespeople may reflect the way it treats customers.
Viewpoints,
Posted 01 Nov 2007
After years of trial-and-error, enterprises are finally developing innovative strategies and incorporating new software to allow them to identify -- and sell to -- their most profitable customers.
Magazine Features,
Posted 01 Nov 2007
The surveying market may be fragmented, but that doesn't diminish its importance.
Customer Centricity,
Posted 01 Nov 2007
Marketers can't afford to target every fish in the sea. With better aim and finely honed tools, they can take more time to invest in their customer relationships to create highly compatible lists.
Magazine Features,
Posted 01 Nov 2007
A new award recognizing innovative e-commerce solutions hopes to motivate "fresh and unusual" ideas.
Daily News,
Posted 25 Oct 2007
The software giant lowers the price for Dynamics CRM 4.0 and unveils new functionality and partner news at its Convergence 2007 Copenhagen conference.
Daily News,
Posted 24 Oct 2007
The on-demand provider fills its pre-IPO days with the announcement of SuiteBundler, a feature-and-function packaging system for resellers to maximize delivery of services.
Daily News,
Posted 24 Oct 2007
A study by Forrester Research highlights the top marketing, merchandising, and multichannel initiatives as retailers become wiser about the online world.
Daily News,
Posted 05 Oct 2007
Out of a field of eight Web analytics products, the latest Forrester Wave elevates five to the top category, a sign of how confusing things are for customers.
Daily News,
Posted 28 Sep 2007
At Shop.org's Annual Summit, one speaker rebuts the conventional wisdom that e-commerce has peaked, and reveals the "truths" about online marketing and how to fix them.
Daily News,
Posted 20 Sep 2007
Virtual trade shows and other online events are gaining traction, and best practices are emerging to support them.
Daily News,
Posted 10 Sep 2007
The search engine stalwart aims to improve its behavioral-targeting capabilities -- and catch up to its peers.
Daily News,
Posted 05 Sep 2007
A new report identifies the key factors in call center success, and they require looking beyond the benchmarks.
Daily News,
Posted 04 Sep 2007
A report reveals numerous flaws in popular social networking sites' design for user experience--but also some good processes.
Daily News,
Posted 09 Aug 2007
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Companies: Channel Management
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