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Articles: Channel Management
Capture new markets — or reinvigorate existing ones — by reevaluating how those markets perceive your brand.
Large retailers are seeing record numbers in customer satisfaction but small and midsized businesses still feel the pain of the economy.
Unable to connect social media to quantifiable results has made marketers wary of the investment, but this year may be the year all that changes.
Enhance your brand with digital video.
With SMS on the rise, one pundit says the vendor's latest offering will help drive more business.
Unless the concept is integrated into your operating strategy, your view is incomplete.
Break down internal silos to yield more-satisfied customers.
Hypatia Research evaluates the state of EHRs among healthcare facilities and outlines roadblocks to adoption.
Find the right partners to thrive in an economic recession.
The social collaboration platform provider puts out a new release geared toward community managers.
Forget the scripts — empower telesales agents to engage in a real dialogue.
Boost customer retention by acting at the right time.
Forrester Wave on ECM '09: Steady growth and a spate of consolidation mark the latest report by Forrester Research.
A new multinational survey attributes $338.5 billion in lost business to flawed customer service efforts.
A new solution by eTrigue gives sales a taste of marketing automation.
Analysts say the partnership between Nexidia and Merced Systems will make agent incentives more objective.
Attensity's latest release incorporates insight from social networks to enhance a company's own knowledge base for better customer service.
Your data is multiplying, your channels are extending, the chatter is never-ending. You're already having trouble keeping up with the stream of information. What happens when that stream becomes a flood?
Forget YouTube sensations and wardrobe malfunctions. After years spent bound up by bandwidth, video is finally able to help your business become the star of the show.
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