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Articles: Channel Management
The social business software player announces a new version of its platform, connects communities, and makes a play for the iPhone.
Barely half of all customer service requests -- 52 percent -- now have their origin in the contact center, according to new research from Aberdeen Group.
Ad:Tech '09: Sites such as Walmart.com prove there's more to e-commerce than just shopping carts.
Enterprise 2.0 '09: The concept may be mainstream enough to warrant having a conference in its name, but "enterprise 2.0" still faces criticism from industry skeptics who want to see results before they believe the hype.
Enterprise 2.0: Andrew McAfee, the man who coined the term "Enterprise 2.0," says the key to the transition involves sharing, not scaring.
Adjust your vision to deliver business value during changing times.
NetSuite's first "premier partner" is a vendor that specializes in making social media work for the enterprise.
Proactive contact is the new customer service imperative.
Is Salesforce.com a threat to vendors of marketing automation solutions?
Forrester Consumer Forum '09: Analyst provides three steps for making the customer experience matter.
Forrester Consumer Forum '09: In order to interact with the multi-channel customer, companies must recognize changing consumer behaviors, expand reach on multiple channels, and embrace digital tools.
If you want to make the most of the developing business environment, you better start now.
An on-demand CRM platform involves a partner-selection process as well.
RightNow Summit '09: In his opening keynote address, founder and CEO Greg Gianforte outlined the company's plan to rid world of bad experiences.
SpatialKey's on-demand solution boasts a geographic information system (GIS) that's both low cost and caters to the business user.
eMetrics '09: The Web has the potential to change the way companies and consumers interact, but how to make that happen is still up in the air.
eMetrics '09: Even if the transactions don't necessarily happen on the Web site, B2B marketers still have to manage the site experience.
Why? Because you need more ways.
Social Ad Summit '09: How to make connections contagious and promote customer's passions. Deep Focus's Ian Schafer shares secrets behind the "Mad Men Yourself" campaign.
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