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Articles: Channel Management
MailChimp Pro offers advanced data analysis and optimization features for email campaigns.
The integration of OpenText and SAP hybris lets companies manage digital assets across service, sales, and marketing.
Audience Connector links Facebook users to their email addresses so marketers can target them.
Taplytics Big Query helps companies learn more about their mobile app users.
New features allow users to manage customer contacts, marketing campaigns, and associated reports.
Act-On Software has released an enterprise version of its marketing automation platform.
LiveHive SmartPath delivers email sequencing and reports on a single platform.
Behavioral email capabilities expand Kahuna's market footprint beyond mobile marketing automation (MMA) and into adjacent markets
Sprinklr will provide its software platform for Deloitte Digital clients to deliver a unified view of the consumer and to improve customer experiences across channels.
Workstreampeople's communication and dialogue management platform gets an overhaul.
The partnership integrates LiveRamp's data onboarding and cross-device recognition into Conversion Logic's media attribution platform.
Separate but specialized support teams are replacing traditional outsourcing. (Featured on SmartCustomerService.com.)
Traditional contact centers need to give way to omnichannel engagement centers. (Featured on SmartCustomerService.com.)
Follow-Up Emails lets users automatically resend email to contacts who haven't opened an initial email.
In a crowded market, the vendor attempts to differentiate itself with speed and solid caller ID functionality. (Featured on SmartCustomerService.com.)
While customers are increasingly contacting customer service in multiple channels, many companies remain unsure of implementation, especially when it comes to the social media channel. (Featured on SmartCustomerService.com.)
New solution provides marketers with attribution and real-time control for callers from mobile advertising sources such as Google, Facebook, Twitter, YouTube, display, and more.
NewVoiceMedia's latest release is set to help global sales teams boost success and productivity.
With the new pricing model, the vendor aims to challenge the market standard for sign-on terms.
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