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Articles: Channel Management
Organizations want sales reps to have access to the right information at the most critical moments
Give customers an opportunity to play an active role in customizing their customer service
Boost sales while recovering from the recession.
BTM is heating up 2010.
Learn the value of integrating a mobile component into your CRM strategy.
The vendor's latest release focuses on enhancing the customer experience by enabling companies to be connected.
Open doors with social selling.
With its Extended Customer View for financial services firms, the MDM vendor — acquired today by Informatica for $130 million — puts the emphasis on relationship-based insights.
Information Industry Summit '10: Panelists share their secrets to shaking up the information industry.
Don't let confusion around new devices undermine future opportunities.
In the pursuit of consumer sentiment, has the industry skipped over speech analytics and jumped on the social media bandwagon?
OK Labs forgoes traditional marketing in favor of a community-based Web 2.0 approach.
Merging the digital and the real to create an engaging experience.
What history—and a survey of current behavior—can teach us about the threat to customer loyalty.
The insurance industry is slowly shifting from traditional to trendy.
With podcasts, a blog, and social network participation, Lion Brand Yarn weaves itself into the fabric of the customer experience.
Video adds a new dimension to Electric Shopping's products and dramatically improves conversions
A luxury hotel utilizes surface computing from Microsoft to deepen relationships and its brand promise.
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