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Articles: Channel Management
With its Extended Customer View for financial services firms, the MDM vendor — acquired today by Informatica for $130 million — puts the emphasis on relationship-based insights.
Information Industry Summit '10: Panelists share their secrets to shaking up the information industry.
Don't let confusion around new devices undermine future opportunities.
In the pursuit of consumer sentiment, has the industry skipped over speech analytics and jumped on the social media bandwagon?
OK Labs forgoes traditional marketing in favor of a community-based Web 2.0 approach.
Merging the digital and the real to create an engaging experience.
What history—and a survey of current behavior—can teach us about the threat to customer loyalty.
The insurance industry is slowly shifting from traditional to trendy.
With podcasts, a blog, and social network participation, Lion Brand Yarn weaves itself into the fabric of the customer experience.
Video adds a new dimension to Electric Shopping's products and dramatically improves conversions
A luxury hotel utilizes surface computing from Microsoft to deepen relationships and its brand promise.
Knowing where consumers are can reveal a lot about who they are.
This month's special report on innovation may have a bit of an emphasis on the inhuman machine, but we still know the single-most important part of technology is the user interface. What happens when the user becomes the interface?
Cutting-edge technologies are altering the possibilities that are open to us. Is your company prepared to embrace the new?
To get back to more personalized content, companies are discovering geolocation technologies.
You can't know where you are unless you look—and look hard.
Online community provider extends its private network to Facebook and Twitter.
Big Red squeezes onto the Leaders Quadrant and an open-source player joins the evaluation for the first time.
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