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Articles: Channel Management
UnitedHealthcare overhauls its CRM program to embrace an on-demand solution that users will actually use.
With Unica's marketing software, Sears Holdings gains some newfound customer intelligence.
Virtual agents, deemed the new "concierge" of the Internet, help customers navigate through ever-increasing Web site complexities.
Proactive CRM enables organizations to cut costs, minimize risk, protect their brand, and improve customer experiences.
Relationship-building takes more than a tweet
One provider shows how to join consumers in social networks without compromising a secure relationship.
The search-engine giant beaches its innovative collaboration engine.
Proactive businesses that utilize chat technology to engage Web visitors are seeing higher conversion rates. So why aren't you?
The competitive advantage of getting to a lead first.
destinationCRM.com Exclusive: A partnership ends when a reseller of Eloqua marketing software refuses what it calls a vendor ultimatum.
We're facing a period of significant change — and measuring the impact of change is what CRM does best.
SocialcastReach, the latest update to the company's collaboration platform, extends the collaboration effort to other enterprise applications.
Virtual agents are the newest channel for customer service.
The Alcatel-Lucent Genesys Social Media Strategy provides enterprises with a more expansive way to monitor customer activity across social networks.
Web 2.0 Expo '10 — Day 3: A marketing executive from Philips, the largest consumer group on LinkedIn, shares what it takes to run a healthy community.
Universal profile management directs all relevant communications through the channels that customers prefer.
Social CRM and next-generation customer service.
The execution of live chat can make or break the conversion.
How to tailor online customer experience to boost loyalty and drive revenue.
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