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Articles: Channel Management
Speakers urge companies to engage customers on their preferred channels, and with a set service mantra.
Solutions will be integrated via ExactTarget's Interactive Marketing Hub to help improve sales-marketing efficiency and deliver cross-channel campaigns.
Email is still the most effective way of reaching customers, but campaigns should also include the Web, SMS, social media, and other channels.
Thirty-eight percent of U.S. banking customers are online-oriented and 18 percent are mobile-enabled, according to new research.
CCC Loyalty View measures the amount of effort a customer has to expend to have his issue resolved.
Intermarkets selected Xactly Express to improve sales visibility.
New study encourages marketers to adapt to "gamesmanship" culture of online commerce.
Global contact center technology provider upgrades its remote and mobile management tool.
Colloquy research finds that shrinking budgets are turning consumer extroverts into shrinking violets.
The latest release allows enterprises to reshape customer loyalty through their customer service organizations.
The company sees a large appetite among businesses for solutions offered on a fully hosted or software-as-a-service basis.
The companies will jointly market and sell Verizon's Managed Mobility portfolio.
Based on a powerful new platform, software includes advanced forms and workflow, analytics, ease-of-use advances for administrators, and iPad support.
New solution will equip sales professionals with tools on the go.
The Ifbyphone Widget integrates call handling, management, and other functionalities into the Zendesk platform.
Fifty-two percent of Web-centric consumers are likely to abandon a brand after a negative online shopping experience.
The solution turns real-time social media feedback into actionable opportunities.
Ten percent of customers can't be identified by automated customer service systems, driving down customer satisfaction.
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