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Articles: Channel Management
Companies seeking suppliers have plenty from which to choose, but the market is turbulent
Fierce battle centers on retail players and favors those who adapt best to new market dynamics
Gartner forecasts that social and mobile approaches will influence at least 80 percent of consumers' discretionary spending by 2015
New offerings provide integrated social and mobile applications for customers.
New analytics with continuous improvement methodology adds science to IVR customer experience management.
Companies are likely to make mistakes in social media early on, but the key is to learn from them and move on, ACCE keynoter urges.
Improved customer care and navigation capabilities highlight upgrades of Amdocs' pre-integrated solution for mid-tier and independent cable operators.
Polling, enhanced presence detection, and My Collaborators are among the new features added.
Suite integrates the Web, social, and mobile capabilities.
Speakers urge companies to engage customers on their preferred channels, and with a set service mantra.
Solutions will be integrated via ExactTarget's Interactive Marketing Hub to help improve sales-marketing efficiency and deliver cross-channel campaigns.
Email is still the most effective way of reaching customers, but campaigns should also include the Web, SMS, social media, and other channels.
Thirty-eight percent of U.S. banking customers are online-oriented and 18 percent are mobile-enabled, according to new research.
CCC Loyalty View measures the amount of effort a customer has to expend to have his issue resolved.
Intermarkets selected Xactly Express to improve sales visibility.
New study encourages marketers to adapt to "gamesmanship" culture of online commerce.
Global contact center technology provider upgrades its remote and mobile management tool.
Colloquy research finds that shrinking budgets are turning consumer extroverts into shrinking violets.
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