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Articles: Channel Management
B2B desperately lags behind B2C in social media adoption, with 75 percent not measuring social media.
Enhancements to the CRM product for nonprofits include a mobile interface and new membership features.
SAP adds critical components to SuccessFactors suite to boost its cloud offerings.
The company extends Get Satisfaction Anywhere to bring the power of relevant social conversations to any online touch point.
New version of Netop Live Guide provides multiple API access points for integration of valuable customer data with CRM and analytics systems.
In collaboration with author Geoffrey Moore, Social Tornado helps brands move beyond acquiring friends, fans, and followers to build a high-powered engagement and enlistment engine.
Company reimagines the brand-owned marketing community to drive traffic and conversion
Enhancements include Salesforce Connect, NPS Compare and Performance Compare Charts, role-based notifications, and upgrades to Business View.
The free offering promises to change the way small businesses manage their online marketing and reputation.
Interactive marketers can now access social profile and behavioral data within Responsys Interact Suite to orchestrate and optimize cross-channel marketing programs.
New bundled voice of the customer solutions help decrease the cost and complexity for customer experience professionals.
The mobile solution connects to SugarCRM in real time with a one-button interface for smartphones and tablets.
The deal gives Kana a comprehensive set of customer service solutions, from the midmarket to the enterprise.
With the push of a "Smart Button" Genesys Mobile Engagement unlocks context, history, and live assistance capabilities for mobile applications.
Research finds consumers want future interactions with financial services companies to feel local and personal.
Live chat solution to connect dealers to car shoppers conducting vehicle research on Edmunds.com.
Technique links IVR interactions with caller satisfaction to pinpoint navigation pain points.
Web-Based service features eight tools to reach today's mobile consumers.
The company launches an optimized customer support widget for iOS and Android devices.
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