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Articles: Channel Management
A shift in corporate priorities calls for new strategies and a new title.
Businesses with an online presence need to proceed with caution.
Sapient EngagedNow delivers multichannel customer experiences through a unified platform.
Broader macroeconomic factors and cautious IT spending could be the reasons, IDC finds.
Companies today must deliver cohesive experiences across multiple touchpoints.
Despite excuses, catching up with other enterprises is only a matter of time.
UpSync adds a custom form builder that drives field staff's ability to gather critical data in customer conversations.
Social networking giant XING and US Airways are among the enterprises using the cross-channel messaging solution to foster more conversational customer interactions and improve engagement.
The partnership has led to two new modules for CRM, Social Commerce Advisor and Insight for Social Commerce.
Cross-channel survey solution leverages mobile devices for increased response rates.
A new user interface and tighter integrations with other Aprimo products top the list of upgrades.
The new customer experience management solution promises highly reliable and actionable metrics.
New virtual assistant offering can pull in data from multiple sources to better help customers.
New innovations will deliver greater insight and efficiencies for market research and voice of the customer initiatives.
Integrated platform ensures consistent customer service across channels.
The new release unifies the voice of the customer and analyzes agent performance across all channels of contact.
Technology choices can fuel a company's success—or cement its failure.
Mark Hurd is no stranger to big success. In his five years as president and CEO of HP, he was credited with righting the company's financially struggling ship. Now, starting his third year as president of Oracle, he is steering yet another big ship on a completely new course.
A proliferation of removable data calls for comprehensive precautions.
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