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Articles: Analytics
The DM Days conference takes a deep look into the best and worst ways to develop marketing strategies in the digital world.
Pricing decision-makers don't understand the profit-and-loss impact of their choices, according to a BPM Forum study.
Web search-and-navigation experience capacity is not matching customer needs, which can lead to mediocre revenues and reduced customer loyalty.
A Swiss telecom provider uses customer analytics to gain foresight into its customers and keep retention rates high.
Amdocs tailors a dynamic focus on banking solutions.
CRM magazine presents what some of the best minds in the industry have to say.
The right approach for your company.
TeaLeaf releases TeaLeaf CX, a rich datastore for online customer experience that provides companies a complete view of consumer interactions, along with a family of applications to analyze them.
SAPPHIRE '06: The company highlights its hybrid on-demand/on-premise CRM offering, while persistently promoting its enterprise services architecture strategy.
Teradata tells the Conference Board how significance, relevance, and timing help maximize customer relationships.
The software provider adds A/B testing and comparison to campaign management in its latest on-demand release.
IBM launches its new business intelligence search application, which one industry analyst says represents the market in general.
Contact Networks releases version 5 of its business social networking software, which focuses on bettering communication within professional services firms.
Crafting a well-defined customer data management initiative is essential to supplying a holistic view of the customer.
The company shipped its real-time performance management tool, which, according to the company, will help monitor and improve the productivity of individuals and departments.
The BI giant, with an eye to extending its on-demand presence, has made available five offerings through that delivery model.
The enterprise-marketing apps provider revealed plans to ship its Web-analytics application to track customer behavior everywhere.
OutlookSoft launches the latest version of its BPM product; users are able draw insight into customers and business operations from multiple data repositories.
The deployment and use of open source BI is expected to increase as this new software application enters the mainstream.
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