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| Articles: Analytics |
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For the pharmaceutical industry effective Customer Relationship. Management begins with effective Customer Information Management
Viewpoints,
Posted 12 Jul 2004
It's the information within the technology that matters.
Viewpoints,
Posted 05 Jul 2004
Organizations need to develop an analytical framework that enables them to input data specific to a prospect and generate customized analysis.
Viewpoints,
Posted 05 Jul 2004
The reality is that CRM and BPM are complementary--they just represent successive steps in customer-facing technology's evolution.
Viewpoints,
Posted 21 Jun 2004
This new age returns CRM to its roots, and facilitates win-win business.
Viewpoints,
Posted 21 Jun 2004
A nimble approach to reporting on and analyzing the demand chain involves adding strap-on tools to customer data, whether the data is in real-time transactional formats like XML.
Viewpoints,
Posted 14 Jun 2004
The tolerance for bad data drops as the importance of the data rises.
Daily News,
Posted 14 Jun 2004
Organizations looking to implement forward-looking customer analytics should consider these issues:
Viewpoints,
Posted 07 Jun 2004
Employees had conducted one-on-one customer satisfaction research within its parks for years, Paramount wanted to implement a less intrusive solution.
REAL ROI,
Posted 01 Jun 2004
Insight,
Posted 01 Jun 2004
Harrah's results are so impressive that other casino operators are copying some of Harrah's more discernible methods.
Magazine Features,
Posted 01 Jun 2004
New technologies, from Web services to wireless broadband connections, are opening doors that previously had been bolted shut.
Daily News,
Posted 26 May 2004
The biggest obstacle to date has been the difficulty in formulating the single view of any given customer.
Daily News,
Posted 26 May 2004
Insight,
Posted 03 May 2004
CRM vendors are increasingly embedding analytics into their offerings to help their customers make that data actionable.
Insight,
Posted 03 May 2004
Amica realized the importance of increasing new customer inquiries and revenues, but needed to keep marketing costs down.
REAL ROI,
Posted 03 May 2004
A disciplined, ongoing process is required to deliver quantifiable value in which IT, business and finance staff, and vendors work together to establish business-value metrics during the planning process, and then measure and continually improve them after deployment.
Viewpoints,
Posted 26 Apr 2004
Astute Solutions announced a partnership with BenchmarkPortal; NetIQ Corporation launched WebTrends 7; and more.
Daily News,
Posted 21 Apr 2004
Dendrite announced a partnership with SAP America; Salesforce.com announced that LogLogic has chosen to deploy Salesforce.com's Spring '04 CRM service.; RadioShack selects iPhrase; and more.
Daily News,
Posted 16 Apr 2004
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