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Articles: Analytics
Use "derived importance" to find out what matters most.
A new Forrester report points to more emphasis on real-time data warehousing -- and outlines five ways to go about it.
New research from Aberdeen finds unified communications is on the minds of many, but more work needs to be done to clear up misconceptions.
Integrating CRM can breathe new life into tired incentive programs.
Affiliate Summit East '08: The head of Internet marketing company Ten Golden Rules shares the top 10 online trends -- and how to make them work for you.
Affiliate Summit East '08: And 7 mistakes to avoid.
The case for performing marketing optimization.
In addition to those two vendors, Dun & Bradstreet's Purisma and Oracle UCM remain near the top of the research firm's latest report.
Forrester Wave '08: The latest report on enterprise business intelligence shows SAP's BusinessObjects property in a tight race with three other respected vendors.
The analytics and statistical analysis powerhouse acquires an on-demand price optimization vendor -- and builds a new practice around it.
eTail East '08: Provide your customers with relevant cross-sells and upsells -- it's a win-win situation.
Noting a missing link in workforce optimization, the company releases an enhanced professional services portfolio.
Contact center agents are leaving in massive numbers -- attrition and absenteeism run rampant -- but there are ways to stem the tide.
Too many companies are losing agents at an alarming rate, simply because they're often measuring, managing, and treating the wrong problems.
A set of 5 rules to live by.
Landslide Technologies' latest release includes a revamped interface, sales process tools, and an expanded VIP service for management.
Better customer information leads to higher retention rates.
A new product from Bazaarvoice elevates the engagement of user-generated content through customer storytelling.
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