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Articles: Analytics
Frrole Scout uses advanced AI and machine learning to offer deep consumer intelligence.
'Customers want to be loyal to you…but we don't necessarily roll out the red carpet and make it easy for them to remain loyal to us,' says an expert on brand advocacy.
MicroStrategy is launching the latest version of its business intelligence platform on Amazon Web Services.
Upgraded Java and .NET SDKs help app developers integrate analytics and data across the enterprise.
Fuel Discovery blends data from a variety of sources and uncovers correlations.
Joint hospitality customers to benefit from a comprehensive business intelligence solution leveraging MicroStrategy 10.
Lotame's partnership with Are You a Human could eliminate bots from marketing analytics.
Solution updates offer greater flexibility, expanded data integration, and better reporting.
The latest version of Pyze's flagship platform brings advanced capabilities for cross-app aggregation, third party integrations, and personalization.
New capabilities empower marketers to visualize customer paths, simulate the impact of new campaigns in advance, and engage customers with the most relevant content.
New product release offers AI-based Conversational Surveys, Omnichannel Case Management, and CX-Focused Machine Learning. (Featured on SmartCustomerService.com.)
Call center analytics company Invoca just secured $30 million in series D funding, with Morgan Stanley Alternative Investment Partners as the lead investor. (Featured on SmartCustomerService.com.)
The data integration software connects with tag auditing to help users assess and improve campaign performance.
UX Performance Center uses artificial intelligence and advanced algorithms to provide recommendations in real time for optimizing customer journeys.
TrueShip has officially rebranded to ReadyCloud as it repositions itself to deliver a CRM system for online retailers.
Pivot performs deep campaign analysis for mobile marketing performance.
Influencer Marketing Value helps brands measure the earned media value of influencer marketing programs.
Tools can cause troubles of their own.
The latest version of Confirmit's Horizons analytics platform adds new text analytics capabilities. (Featured on SmartCustomerService.com.)
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