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Articles: Analytics
By focusing on connecting employees, a socially entwined culture benefits clients.
CRM magazine's Social Media Maturity Model, the launching pad for a discussion of the next five years of social media.
Social networking has the potential to transform the day-to-day operations of customer service representatives.
The social Web is about to evolve — again. Are you ready to evolve, too?
An alphabetical glossary of what you need to know about social media.
Active engagement gives us a chance to better understand the customer.
CRM magazine's in-depth report on the state of social media in CRM.
A new Aberdeen Group report contends that BI could cost your organization more than you think, but some investments can help avoid budget blunders.
Fewer than half of all organizations have a defined strategy regarding customer data, according to research by Experian QAS.
Using data from Omniture SiteCatalyst, Quantivo aims to perform deeper analytics, faster.
Kazeon Systems' latest triad of products targets a globally distributed workforce.
Exclusive First Look: A new Forrester Research report, due out on Wednesday, shows an industry segment lurching through a tricky middle stage, but one that will continue to blossom in coming years.
As the iPhone App Store emerges as a significant brand-building platform, the phrase "There's an app for that" has become a catchphrase for consumers and businesses alike. But is it the right place for you?
Segmentation and analytics drive revenue generation and loyalty.
Where 2.0 '09: As geolocation expands beyond mere mapping technology, location data can provide sociological insight -- but it also represents a significant risk to privacy.
The vendor's packaged solutions target three specific pain points in the contact center.
The provider of lead-generation solutions unveils Demandbase Professional 2.0 to help B2Bs target the right people at the right time.
International AAAI Conference on Weblogs and Social Media '09: Using the digital to explain the analog.
The independent market research firm releases its fifth annual WizKids report, themed around operational excellence.
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