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Articles: Analytics
Spredfast Performance Index gives brands a way to evaluate their social performance within unique business contexts.
In an information age, data becomes the new source of value.
Financial services and healthcare companies can now leverage call analytics without compromising sensitive data. (featured on SpeechTechMag.com.)
Ignite leverages Verint's Impact 360 Speech Analytics suite to offer contact centers the business impact of speech analytics. (Featured on SpeechTechMag.com.)
Satmetrix Standard helps SMBs develop customer experience management programs based on the Net Promoter Score (NPS) methodology.
Allegiance Dashboards 2 lets users drag and drop data from multiple sources for instant data visualization.
Marketers must use personal interaction data to build a 'contextual marketing engine,' according to Forrester Research
FICO will roll the acquired technology into its FICO Analytic Cloud.
Scout Formulas allow businesses to increase customer success and trigger customer engagement with unique key performance indicators and rules.
Savo Sales Process Pro integrates with CRM solutions, marketing automation tools, and sales methodologies.
Social media platform will track and analyze social activity for advertisers.
Resonate Analytics now empowers marketers and brand managers to match messaging, products, and services with consumer motivations.
Customer service teams using TeamSupport will benefit from new business intelligence capabilities.
The technology partnership pairs social intelligence with customer insights.
Product release also includes self-service scripting capabilities.
Its acquisition of Market Metrix provides Clarabridge with enterprise feedback management, case management, and operational analytics.
The partnership between Verve and RetailNext harnesses the combined power of mobile location-based targeting with in-store analytics.
Introduced at the Marketing Nation Summit, Marketo's solution features applications for real-time personalization, calendaring, and SEO optimization.
Switch from a channel-centered to a customer-centered approach.
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