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Articles: Analytics
Looking to streamline operations and reduce cost, Clearwell unveils a bolstered, fully integrated platform.
Gartner CRM Summit '09, Day 2: Analyst Gene Alvarez emphasizes the strategic importance of expanding e-commerce with the power of Web 2.0 technologies.
Gartner CRM Summit '09, Day 1: CRM analyst Michael Maoz says not only are consumers losing trust in corporations, but they are managing more aspects of the relationship.
The social media monitoring company extends its truCast Suite and segments its capabilities based on user needs.
Pundits say the $1.8 billion deal — uniting a provider of development platforms with arguably the predominant player in Web analytics — has the potential to finally make measurement a powerful aspect of interactive media.
The CRM vendor scoops up a social networking and community platform provider for $6 million to expand its social CRM offerings.
A new survey shows the importance of CRM to customer loyalty.
Aberdeen Group fleshes out the top reasons for business intelligence investments among small-to-midsize businesses.
Enough with the promotions, customers demand better service.
RightNow Technologies continues to target larger contact centers, with its August '09 edition offering expanded graphical workflow capabilities and trending/analytics features.
The path to igniting sustainable sales performance.
CRM Evolution '09: Your one-stop shop for all the news and coverage coming out of CRM magazine's annual conference in New York.
Despite an uptick in business activity, Pear Analytics says the majority of Twitter posts contain "Pointless Babble."
CRM is changing, evolving to suit the demands of the moment.
How United Airlines learned that customer dissatisfaction + social media = a first-class pain.
A visual depiction of the Forrester Research guidelines referred to in Ray Wang's Tipping Point column in the September 2009 issue of CRM magazine.
SpeechTEK 2009: This year's closing keynote panel examines speech solutions delivered via the software-as-a-service model.
CRM Evolution '09 — Day 2: Whether marketers are hitting an individual or an enterprise, both are consumers and, ultimately, share the mindset that "it's all about me."
SpeechTEK 2009: Instead of forcing users to navigate dozens of smartphone icons, one presenter warns, the dominant interface of the future will be voice.
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