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Articles: Analytics
Focus on relevancy to build loyalty and authenticity.
With the addition of customer survey feedback, activity reports, and mobile contact capabilities, the SMB specialist bolsters its platform.
The 'online GPS' can eliminate site confusion and facilitate interactions.
The veteran vendor is this year's comeback kid.
HP Qfiniti 10.3 extends connectivity to Genesys and Cisco telephony switches and maximizes value from customer interaction data.
The two firms will partner to deliver PaaS business intelligence and big data analytics solution for Amazon Web Services.
Adaptiv.io offers integrations with Google Analytics, Adobe Analytics, Localytics, Kahuna, and MixPanel.
Webtrends' data exploration application is now available to new clients.
Partnership provides Lattice customers with insights to predict the buyer's journey and improve account-based marketing
The application enables content marketers to take a data-driven approach.
Updates to Salesforce.com's mobile-first analytics platform make it easier for the average user to customize and share growing amounts of unstructured data.
The open-source offering will enable organizations to better use data for effective predictive analytics.
The integration extends Telmetrics Call Attribution Suite and incorporates calls for campaign optimization.
Big data apps, powered by the Teradata Aster AppCenter, simplify, accelerate, and extend the use of big data analytics.
How to become a sophisticated seller in 2015.
The SaaS model shifts its focus from shelfware to success.
Attivio 4.3 helps firms build, deploy, and manage highly strategic search and analytics applications.
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