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Articles: Analytics
Sage Summit '09: Company executives describe the response to key industry trends, such as social media, cloud computing, and globalization.
Ad:Tech '09: eMarketer CEO relays social statistics and strategies and highlights a social customer case study.
Barely half of all customer service requests -- 52 percent -- now have their origin in the contact center, according to new research from Aberdeen Group.
Enterprise 2.0 '09: The concept may be mainstream enough to warrant having a conference in its name, but "enterprise 2.0" still faces criticism from industry skeptics who want to see results before they believe the hype.
Enterprise 2.0: Andrew McAfee, the man who coined the term "Enterprise 2.0," says the key to the transition involves sharing, not scaring.
Adjust your vision to deliver business value during changing times.
Pundits say adding the capability, along with social monitoring, is a wise move in a rapidly changing market.
Forrester Consumer Forum '09: Analyst provides three steps for making the customer experience matter.
Forrester Consumer Forum '09: In order to interact with the multi-channel customer, companies must recognize changing consumer behaviors, expand reach on multiple channels, and embrace digital tools.
If you want to make the most of the developing business environment, you better start now.
The company's latest on-demand solution looks to ease the challenges online marketers face today.
Knowledge management is the path to content management success.
SpatialKey's on-demand solution boasts a geographic information system (GIS) that's both low cost and caters to the business user.
eMetrics '09: The Web has the potential to change the way companies and consumers interact, but how to make that happen is still up in the air.
eMetrics '09: Even if the transactions don't necessarily happen on the Web site, B2B marketers still have to manage the site experience.
With StayinFront EdgeRx, The vendor diagnoses a new hosted CRM version for its life sciences customers.
The vendor's pair of new solutions are geared to make an impact quickly -- just what companies need, according to analysts.
Why? Because you need more ways.
Predictive Analytics World '09: With great power comes great responsibility, but the power has yet to fully manifest and predictive analytics is already assuming significant responsibility as it battles hearsay and consumer fear.
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