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Articles: Analytics
Alterian hopes to capitalize on Asian-language sentiment analysis with its acquisition of Intrepid social media analytics.
One IBM executive boasts that Big Blue's 23rd analytics acquisition will help the company "take analytics mainstream."
DataFlux Ideas '10: CEO Tony Fisher identifies the three potholes on the highway to data management success.
How to tailor online customer experience to boost loyalty and drive revenue.
Web 2.0 Expo '10 — Day 2: A keynote presenter reveals how data can help modern companies overcome their "used-car salesman" personas.
Today's customer leadership requires a new approach.
Social media success is often hard to spot, but you need to know where your industry is headed.
With ClickFox, Sprint takes an analytical look at its crosschannel customer experience—and saves millions in the process.
Oracle OpenWorld '10 — Day 1: Kicking off its mammoth conference, Oracle makes a few hardware announcements, tackles the cloud, and sheds more light on 2011's Fusion Platform.
Figure out why they do it, and you can foster a positive brand conversation.
Overtone's enhanced OpenMic product offers a hybrid text-analysis engine.
Top executives from SAP and its recent Sybase acquisition deliver a corporate roadmap.
You don't want social CRM. You want integrated customer intelligence.
With its latest launch, the social solution provider brings forward new reporting dashboards, mobile applications, and social network interoperability.
Magic Quadrant for CRM Multichannel Campaign Management '10: Microsoft and Portrait Software are in, Infor CRM Epiphany and Market2Lead are out.
In a monumental, though predictable move, IBM purchases marketing automation technology.
Maximizer Software offers one new and one enhanced CRM product for teams of fewer than 50 users.
The analytics specialist launches ClickFox Pulse, an analytics dashboard to capture the "pulse" of customers' experiences.
Bazaarvoice releases a product geared toward helping businesses drive customers from social networks to brand Web sites.
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