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Articles: Analytics
Focus on relevant experiences to extract maximum value from customers.
Enhancements include tighter integration with other SAP solutions, greater flexibility in modeling.
Cloud-based help desk solution brings actionable insight to customer support managers.
Forty-five percent of executives don't use big data to understand customers.
New dashboard is first to provide in-depth analytics on mobile app engagement.
The new pulseM app lets customers and employees send voice comments to companies.
Implementing strategies for dramatic sales lift.
Solution unifies social media and paid campaign data in real time.
The new release includes greater functionality around collaboration, usability, and data visualiztion.
Company wants to offer a "consumer, Web-grade" analytical experience.
GreenRope users can now predict which contacts in their CRM system are most likely to purchase.
Connector extracts more insights from ERP transactions.
The application delivers a unified view of customer behavior across devices.
CEOs re-evaluate enterprise roles, strategies to tie analytics to business values.
Confirmit CustomerSat 12.2 lets users drive strategic action based on improved capture, enrichment and analysis of the customer voice.
Measures customer, brand, product sentiment based on myriad factors.
Solution expands big business insight to smaller organizations.
IBM Smarter Commerce speakers tout the importance of the customer.
New app gives insight into mobile device users' every tap, touch, pinch, or scroll.
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