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Articles: Analytics
The offering will enable organizations to manage compliance across the enterprise, prepare for audits, and meet regulatory requirements.
SDL BeGlobal enables customer insights and analytics across languages.
New enhancements add better campaign management, mobile and social capabilities, analytics insights, and content management.
Simple and adaptive solutions can reduce costs and improve profitability for small companies.
Predictive and real-time analytics offer tremendous potential for contact centers.
New product lets marketers track and analyze customers' multichannel journey.
Customer experience professionals and customers need to have a voice in pricing decisions, Forrester concludes.
Contact center forecasting, capacity planning, and analysis product suite enhanced to reduce costs and improve customer service.
Coordinate your data to gain a greater ROI.
A step-by-step approach to marketing success.
Forrester Research and Gartner uncover trends driving marketing decisions for 2013.
Venuelabs powers retail, hotel, quick-serve restaurant, and fast casual industry insights.
Debuts ways brands can measure social influence in communities, campaigns.
Acquisition gives Twitter a stronger grasp on second-screen advertising.
Enhanced features include omnichannel analytics and recommendations.
Self-service option includes analytics, reporting, and visualization capabilities.
The deal adds to IBM's business analytics initiatives.
New methods for predicting customers' behavior are changing how we listen to them.
Look to uplift modeling to predict customer actions.
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