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Articles: Analytics
New software release lets data scientists and marketers create models that simulate consumers' real-world purchase behavior.
Analytics-Driven Quality (ADQ) will be available as part of the inContact Workforce Optimization (WFO) Suite. (Featured on SpeechTechMag.com).
At the change of years, CRM welcomes new social, mobile, and gamification trends.
Striving for analytics gold is not a sport for amateurs.
We'll likely see mobile technology deployments accelerate pretty rapidly during the next few years.
Tap into this one-stop business intelligence source for your smartest budget ever.
Enrichis designed to help marketers generate revenue from new and existing services.
Clarabridge 6.1 brings collaboration and engagement together in one application.
Outsourcing big data analytics can save your company time and money.
Gainsight's data-driven insights create a unique health score to measure the impact of customer success efforts.
Actian and Attivio customers can now integrate and correlate unstructured content with structured data analytics.
Jaspersoft 5.5 features additional reporting and analytics features.
Adobe Social's new publishing capabilities reach China's Sina Weibo; new tweet delivery by country engages social audiences worldwide.
Apmetrix's Mobile Ad Exchange will pay 85 percent of revenues back to publishers.
Partnership allows brands to see what drives audience engagement with competitors' social channels.
mVision Insights offers marketers actionable data from mobile engagement campaigns involving QR codes, NFC, Microsoft Tag, and other triggers.
SalesMax is now integrated with Salesforce.com's Sales Cloud.
Webtrends Explore and Webtrends Lifetime Streams provide digital executives with new capabilities to better understand consumer behaviors and take action.
The integration of ClickTale's and Optimizely's solutions enables businesses to better understand customer Web behavior and boost the effectiveness of optimization tests.
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