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Articles: Analytics
Just under half, 48 percent, of all companies provide real-time data feeds to decision makers, and nearly a third of respondents update their analytic databases hourly.
While mature parts of the CRM market shrink, new areas are growing exponentially.
While mature parts of the CRM market shrink, new areas are growing exponentially.
SF Insight will focus on data analytics and relationship marketing services
Universities and grade schools are increasing adopting CRM to communicate with their constituents, and to attract and retain better students.
Atique Shah, vice president of CRM/marketing technology for GSI Commerce Inc., has a keen eye uncovering for effective CRM strategies. That talent has helped both the NBA and GSI embrace and profit from CRM.
Analytics is expected to play a larger role for CRM leader Siebel.
Attendees of the NCR Teradata user conference got the inside scoop on how British Airways and others are integrating data to streamline costs.
SAS CEO says analytics turns CRM into more than merely a Rolodex.
Vignette Vice President of worldwide marketing Nolan Rosen says there are two driving forces behind the acquisition and Vignette's attempts at offering real-time solutions: Companies needing to access and deliver valuable content in any context, and the shift away from huge, monolithic applications towards smaller, custom-built data-delivery models.
The new release, which will be available on December 11, 2002, as a stand-alone component of the Enterprise Performance Management suite, can be used with PeopleSoft's Enterprise Portal.
Data cleansing companies like QAS Limited say it is not too late to clean data.
SAS Institute Inc. has acquired assets of Verbind Technology for real-time customer behavior tracking capabilities.
Any manufacturer that charges into the Internet Age without a collaborative forecasting system does so at great risk. An electronics business that cannot accurately anticipate demand shifts may not survive the rigors of today's just-like-that expectations.
Analytics helps BackcountryStore.com boost its bottom line
Accenture's November 1 research report indicates that consumers are not opposed to spending money in a troubled economy, as long they are receiving solid value for it.
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