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Articles: Analytics
The company, a possible acquisition target, is cutting staff in the U.S. and Europe.
Frost & Sullivan presents a what's-hot discussion; financial services, retail, and telecommunications are active cross-selling areas now.
Hyperion far outpaces its competitors in revenue share as the space continues to expand into different verticals.
FrontRange links Holocaust survivors and their families with relatives and events from the past.
Make robust analytics work--5 tips.
These two groups must be on the same page to attain a successful implementation.
Customers may not tell you when they're happy, but when they're unhappy, look out--you'll get an earful.
Process calls for grounding strategic decisions.
Tearing through systems to scrub dirty data and gaining a cultural understanding of names across the globe is no easy task.
This supplier of water sports and maritime equipment turned to QAS to deep six dirty data.
Coremetrics' June release claims to deliver more accurate Web analytics, and adds a first party-cookie solution and a visualization tool.
Additions to Business Objects' operational BI platform still require integration, but address the trend of operational and tactical analytics.
Marketers can update their messages in real time across various touch points.
Business Owner Link tool helps marketers find business owners during their off hours.
A new crop of services firms helps solve data-related frustrations.
...successful and disastrous: 90 bright ideas for your CRM strategy and 10 dim ones to avoid. Edited by David Myron
M&As left remote access provider Tarantella in an information silo trance; a new CEO called on SalesLogix to cast a customer-centricity spell.
North America and Western Europe invest for customer intimacy, service differentiation, and supply-chain efficiencies; increases in per capita consumption spur investments in emerging economies.
Scorecards for enterprise CRM vendors and on-demand providers show shifts--and some surprises--in the past year.
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