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Articles: Analytics
Marketers can update their messages in real time across various touch points.
Business Owner Link tool helps marketers find business owners during their off hours.
A new crop of services firms helps solve data-related frustrations.
...successful and disastrous: 90 bright ideas for your CRM strategy and 10 dim ones to avoid. Edited by David Myron
M&As left remote access provider Tarantella in an information silo trance; a new CEO called on SalesLogix to cast a customer-centricity spell.
North America and Western Europe invest for customer intimacy, service differentiation, and supply-chain efficiencies; increases in per capita consumption spur investments in emerging economies.
Scorecards for enterprise CRM vendors and on-demand providers show shifts--and some surprises--in the past year.
The cookie-management tool addresses accuracy concerns, helps employees share queries, and provides Web-based training.
SAPPHIRE '05 International: The software giant, HP, and Intel combine efforts to produce an appliance that allows more employees to tap into analytic
The companies will create an enterprise data platform allowing users to collect master data for streamlined business processes.
The first solution on offer since Kanisa and ServiceWare's merger includes an improved search engine and a mobile support application.
The mortgage lender is improving employee management and customer databases to turn percentages into a huge ROI.
Electric Insurance is operating more efficiently after revamping its labor intensive processes.
Gartner analysts offer tips on how to use business intelligence.
Start with an audit of customer permissions, system security, and business rules for accessing customer data.
No longer is self-service simply a channel for businesses to sell or deliver products and services.
SAS upgrades its Enterprise BI Server to include OLAP, and query and reporting tools.
The Internet security company employs a scalable CRM system to handle its growth.
The Internet security company employs a scalable CRM system to handle its growth.
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