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Articles: Analytics
The new version brings a number of new analytics and intelligence tools to ecommerce businesses.
New integrations allow businesses to leverage social across their organizations.
Integration offers marketers visibility into attribution, tying calls, texts, and form completions to Facebook Ads Manager.
The new tool is designed to help companies jump-start their DevOps initiatives.
Enghouse Interactive's server-less platform empowers Microsoft Office 365 users with contact center functionality. (Featured on SmartCustomerService.com.)
Smart Trends is a consumer behavioral analytics tool powered by movement data.
The provider of hotel operations, marketing, and revenue software turned to Uberflip to improve engagement with its premium content
The B2B real estate software company increased conversions and ROI with call intelligence
By failing to keep customer and prospect records up to date, you could be throwing money away
Identification and verification technologies can help companies improve customer experience and mitigate security threats
While personalization for a small group of customers is simple, achieving personalization at scale requires a combination of strategy and technology
To execute successful digital transformations, companies must measure and assess information in new ways.
Smartphone-wielding customers are reshaping the shopping experience, both online and in-store.
They're failing to deliver on three key customer demands.
Customer experience metrics can get in the way of delivering good experiences.
Acxiom is working with 4INFO to deliver location-based segments for digital campaigns.
Speakers discussed the importance of using data and artificial intelligence to create exceptional customer experiences.
InsiteAnalytics for eCommerce helps provide B2B sellers with data from a wide variety of sources.
The Internet of Things, artificial emotional intelligence, and adaptive content will all lead to a new kind of conversation with consumers, speakers say.
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