As text messaging becomes a hot direct marketing channel, marketers must be careful that the message is helpful, not harassing.
Insight,
Posted 01 Dec 2006
The financial management software vendor will acquire on-demand banking services provider Digital Insight, which will allow Intuit to blend financial management workflows with online banking.
CRM Featured Articles,
Posted 30 Nov 2006
Banks must focus on listening to their customers and tweaking their services to help improve retention and cross-sell initiatives; a study says that Wachovia leads in online banking satisfaction.
CRM Featured Articles,
Posted 22 Nov 2006
A suite approach to offerings and the acquisition of a mobile unified communications solutions company will strengthen Avaya's presence in the UC marketplace.
CRM Featured Articles,
Posted 16 Nov 2006
The vendor delivers Usability Release 2006, the latest update of its on-demand CRM suite, and is getting set to release Rave CRM, a sales optimization application featuring offline synchronization.
CRM Featured Articles,
Posted 15 Nov 2006
Pepsi and Cadbury Schweppes tie for high soft-drink satisfaction scores, surpassing Coke in ACSI's manufacturing/nondurable goods examination; the category as a whole realized its best score ever.
CRM Featured Articles,
Posted 14 Nov 2006
Refreshed interest in the contact center is spurring investment in VoIP, speech recognition, data integration, and performance analytics.
CRM Featured Articles,
Posted 10 Nov 2006
Consumers can get ill over bad service experiences, but there is a silver lining: Most of them buy more from a company because of a good service experience.
CRM Featured Articles,
Posted 08 Nov 2006
Thanks to convenience and consumer comfort with online shopping, a report states that this year's online holiday retail sales may touch $27 billion.
CRM Featured Articles,
Posted 01 Nov 2006
Generation Nation '06: This special issue presents an overview of population trends for consumer strategists that divides America into a nation of generations.
Magazine Features,
Posted 01 Nov 2006
The top five reasons.
Viewpoints,
Posted 01 Nov 2006
Ardence centralizes a cable outlet with app streaming.
REAL ROI,
Posted 01 Nov 2006
The country's vast population and growing economy are just two of the reasons for the expected uptake.
Insight,
Posted 01 Nov 2006
It's about more than fulfilling a transaction.
Viewpoints,
Posted 01 Nov 2006
Citrix's GoToWebinar rebuilds a home improvement firm's customer-training capabilities.
REAL ROI,
Posted 01 Nov 2006
Fluency Voice Technology helps a travel services company provide its customers with more communication choice.
REAL ROI,
Posted 01 Nov 2006
Uncover the diamond mine in your customer base.
Viewpoints,
Posted 01 Nov 2006
Companies are failing to identify it.
Insight,
Posted 01 Nov 2006
Unica helps to streamline campaigns and manage a burgeoning customer base for VTR GlobalCom in the land of poets.
REAL ROI,
Posted 01 Nov 2006
|