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Articles: Customer Service/Call Centers
An exclusive excerpt from the new book, The Facebook Era: Tapping Online Social Networks to Build Better Products, Reach New Audiences, and Sell More Stuff, by Salesforce.com's Clara Shih.
A forum designed to address one problem evolves into an enterprise asset.
Financial software developer Advent uses InQuira to show it's what you know and who you know.
With Helpstream's on-demand offering, Infusionsoft bolsters its customer support.
Quality time — and high-quality engagement — on Twitter helps CruiseDeals.com extend its brand and develop leads.
Capable of far more than pokes, tweets, and zombies, vendors begin to connect with social software platforms.
Social media thought leaders, twittering about social media.
CRM magazine's Social Media Maturity Model, the launching pad for a discussion of the next five years of social media.
The co-author of Throwing Sheep in the Boardroom explains why it's not so easy for companies to simply hop aboard the social media bandwagon.
Microsoft Convergence '09: Microsoft and its user groups extend face-to-face with @-to-@.
Social networking has the potential to transform the day-to-day operations of customer service representatives.
The social Web is about to evolve — again. Are you ready to evolve, too?
An alphabetical glossary of what you need to know about social media.
If you expect employees to stay within the lines, you need to draw the lines first.
I don't care to belong to any social network that will accept me as a member.
We're awash in social networking data. Do we really want our businesses drowning in it, too?
Beyond marketing, the popular tools and techniques can also serve as a channel for support.
Active engagement gives us a chance to better understand the customer.
CRM magazine's in-depth report on the state of social media in CRM.
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