Murphy's Law
Magazine Features,
Posted 02 Jun 2003
When it comes to CRM size matters, but that doesn't mean bigger is better.
Insight,
Posted 02 Jun 2003
Hot Prospects,
Posted 01 Jun 2003
The smart marketer realizes the long-term value of establishing specific goals for any email-marketing program.
Viewpoints,
Posted 12 May 2003
Having a winning season always boosts ticket sales, but most attendees concur that it takes more than a winning record to keep filling the stands.
Daily News,
Posted 01 May 2003
Hot Prospects,
Posted 01 May 2003
Insight,
Posted 01 May 2003
As the vice president of marketing for Hewlett-Packard, Overly is in his Indianapolis office by 4:30 a.m. every business day. Yes, every day. And on weekends Overly is up before the sun to cram in several hours of work from his home office, on both Saturday and Sunday, before spending time with his family.
Magazine Features,
Posted 01 May 2003
The stories of three contact center vendors that have put a great deal of thought into finding CRM tools that help them achieve their strategic goals.
Magazine Features,
Posted 01 May 2003
Land's End Director of Marketing Operations Steph Mohlmann tells how the cataloger is able to get the right information to the right customer at the right time.
Secret of My Success,
Posted 01 May 2003
Experts on Call,
Posted 28 Apr 2003
Big players falter, while smaller firms flourish.
Daily News,
Posted 25 Apr 2003
Experts on Call,
Posted 21 Apr 2003
A cheesy look at how email marketing can increase sales.
Viewpoints,
Posted 21 Apr 2003
Experts on Call,
Posted 14 Apr 2003
Annette Walker, senior vice president, strategy, Memorial Care Centers, tells how a little can data lead to an extra $7 million a year.
Secret of My Success,
Posted 01 Apr 2003
Hot Prospects,
Posted 01 Apr 2003
Interaction Advisor features self-learning analytics, rules, and analytics that work together in real time to create offers, multichannel offer execution capabilities, and closed-loop monitoring and analysis of campaigns.
Daily News,
Posted 24 Mar 2003
Business Process Automation: Buzzword or Business Imperative?
Insight,
Posted 01 Mar 2003
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