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Articles: Marketing Automation
The proprietary tool helps clients tie marketing program impact to sales results.
Innovations to VSI's Vertical Services Platform technology combine business process management with service guidance to improve end-to-end service.
Sage ACT! Connect and Sage ACT! Premium Mobile support multiple access methods and devices including iPhone and iPad; Sage E-Marketing for ACT! adds social sharing features.
The combination results in an integrated solution for social marketing automation.
Performance Horizon Group's ‘ExactView' offers U.S. brands true understanding of their digital campaign ROI.
Mobile functionality adds to innovation solution.
With the integration of the Real Time Identification Platform, customers can ramp Web sites to personalize experiences.
Web-Based service features eight tools to reach today's mobile consumers.
Plug-in lets retailers incorporate Pinterest into their social commerce strategies to extend brand interactions and drive traffic.
StrongMail's referral marketing platform now allows consumers to share images via Pinterest.
Addition of EchoSign Global Electronic Signature Service from Adobe helps businesses automate entire signature process.
The solution uncovers connections and relationships from contacts to increase selling opportunities.
The new integration simplifies the update process displaying MailChimp subscriber information in the Zendesk interface.
Special purpose micro-agents allow companies to experience the immediate value of virtual agents.
The combined Voice of the Customer solution enables companies to gain insight into the root cause of specific customer feedback by correlating voice interactions with real-time feedback survey results.
Businesses can now use QR codes to help fuel list growth and reach new customers.
A "killer" application for CMOs, customer life cycle, executive says
The deal brings together Pandemic's social media marketing efforts with Mzinga's OmniSocial platform.
The application promises to improve performance and reduce costs across the customer lifecycle.
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