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Articles: Marketing Automation
Magic Quadrant for E-Commerce '08: Veteran firms IBM and ATG top the field -- but the field itself is twice as big as it was last year.
The open-source CRM vendor offers a free yearlong trial of its ConcourseSuite 5.0 for businesses with up to 100 users.
The software-as-a-service demand generation specialist gets on the platform bandwagon, and releases a free tracking widget as well.
New application programming interfaces aim to increase flexibility and ease integration with CRM systems -- particularly sales and marketing solutions.
Improved campaign relevance will stretch your marketing budget.
Providing technical and consulting services to partners, the marketing software provider aims to extend its own worldwide presence.
destinationCRM 2008: A roundup of our reporting during this year's conference.
destinationCRM 2008: Whether it's Web 1.0 or 2.0, sales and marketing still need to communicate.
destinationCRM 2008: Closing keynote speakers tackle issues and the changing face of the CRM industry.
Companies, customers, and industry visionaries are honored for successes in the CRM marketplace over the previous 12 months.
destinationCRM 2008: The customer module is based on the idea that united we stand, divided we fall -- and it's what CRM has been missing.
Former competitors aim to strengthen their collective market presence to promote the importance of email reputation management and deliverability -- in short, the "mission of saving email."
The case for performing marketing optimization.
Marketing pro Dan Kennedy and Infusionsoft offer marketing advice for small businesses.
The analytics and statistical analysis powerhouse acquires an on-demand price optimization vendor -- and builds a new practice around it.
Market intelligence from Gartner shows the Wonder of Walldorf still on top in CRM, ERP, and supply chain.
Why the contact center may be your last line of defense.
Company executives insist the acquisition will only help accelerate voice automation innovation for the masses.
Pivotal CRM 6.0 makes the platform more familiar for users.
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