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Articles: Marketing Automation
Loyalty Builders' Marketing Lift Service personalizes product recommendations to customers on any channel.
The partnership adds cross-channel ad targeting and content syndication for B2B marketers.
The partnership between Bombora and Sales Inside will expand the install-based technology data available to marketers.
CallTrackingMetrics' call attribution software now complies with the Health Insurance Portability and Accountability Act.
Adestra's Email Editor optimizes content for mobile devices.
Merkle's first-party data can be further segmented with Google Customer Match.
The Tapjoy and ironSource partnership will combine user-level segmentation and predictive analytics with mobile ad mediation.
Social Dynamic Number Insertion is a call analytics solution for social media advertising.
The latest integration brings in data from Google Customer Match.
Shortcut Media launches an artificial intelligence-powered mobile app grwoth engine for mobile app marketing.
Campaign Monitor now lets digital publishers drive audience development with product integrations to publishing platforms, drag-and-drop content curation, and industry-specific email automation.
The partnership between Mtingo and Madison Logic makes account-based marketing seamless between the two companies' solutions.
Adobe's Bridgette Darling explains the benefits of Adobe Campaign in this interview with CRM Media Publisher Bob Fernekees at CRM evolution 2016.
The partnership between SalesPredict and TechnologyAdvice uses predictive demand generation to score leads.
New Infer Glance predictive app makes insights about customers and prospects more discoverable and actionable.
Page Performance offers deeper visibility and actionable insights into Web site speed.
Tech Profiler offers B2B marketers the technology intelligence on more than half a million companies.
AbiliTec provides marketers with a single, current, and accurate view of consumers across channels.
Partnerships enable customers to leverage attributed metrics to optimize media buying for joint customers.
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