Movie Web site and ticket retailer implements analytics to aid with internal reporting.
Secret of My Success,
Posted 01 May 2009
Retail had a bad season, but Wrigleyville Sports now finds itself safe at home.
REAL ROI,
Posted 01 May 2009
Being a shortcut means enhancing your value to those around you.
Insight,
Posted 01 May 2009
Why mobile shopping—"m-commerce"—is finally getting a move on.
Insight,
Posted 01 May 2009
The candy brand integrates its messaging across Twitter, Flickr, Wikipedia, YouTube, Facebook, and elsewhere on the social graph.
Insight,
Posted 01 May 2009
CRM vendors are beginning to find ways to put the microblogging marvel to work -- for themselves and for their users.
Insight,
Posted 01 May 2009
Have retailers, desperate for survival, abandoned their commitment to the customer experience?
Magazine Features,
Posted 01 May 2009
The online business directory's new Data Fusion product targets issues of data quality.
CRM Featured News,
Posted 30 Apr 2009
New research points to a growing but immature market, populated with "a great mass of junior analysts who…can get quite confused about the depth of all these issues."
CRM Featured News,
Posted 30 Apr 2009
A new study from Forrester Research reveals a sofa cushion where sales budget money gets lost.
CRM Featured News,
Posted 28 Apr 2009
Aberdeen Group reveals that, as technology budgets are slashed, organizations are deploying new methods to meet the mobility demand and to appease "pro-sumers."
CRM Featured News,
Posted 28 Apr 2009
Demonstrate the value of marketing.
Viewpoints,
Posted 27 Apr 2009
With its latest edition, the software-as-a-service business intelligence vendor touts usability over features.
CRM Featured News,
Posted 24 Apr 2009
In a transaction valued at $7.4 billion, Big Red scoops up the software-and-services provider after Sun's failed negotiations with IBM.
CRM Featured News,
Posted 20 Apr 2009
Automation, optimization, integration -- all critical to effective marketing, and all require technological involvement. Too bad the relationship between the two still has a few bugs.
CRM Featured News,
Posted 14 Apr 2009
Facing a drop in mailings and a poor economy, the United States Postal Service plans to implement a variable-price "Summer Sale" -- but only the largest mailers will benefit.
CRM Featured News,
Posted 13 Apr 2009
Getting it right is a matter of methodology, not terminology.
Viewpoints,
Posted 13 Apr 2009
The MDM vendor releases a new application to empower business issues with data management.
CRM Featured News,
Posted 09 Apr 2009
Software spending among small and midsize businesses is now expected to grow at an annual rate of 6 percent during the next five years -- with software-as-a-service leading the charge.
CRM Featured News,
Posted 09 Apr 2009
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