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Articles: Marketing Automation
Social, marketing partner integrations help personalize Web experiences.
Solution links event activity to marketing automation, CRM systems.
Users can now synch and work with contact information directly from within Gmail.
AppSuite unveils version 5.0 of its mobile app and version 3.0 of its customer care portal.
CRM software helps Outlook users organize contacts, manage sales leads across PC, mobile, and tablet devices.
Don't let a shift in power catch you unprepared.
New features include triggered messaging, split testing, and Google analytics integration.
Integration between the two platforms enables marketers to create, manage, and build relationships with social media influencers.
The product allows marketers to create real-time individualized campaigns.
New release of Lattice's big data analytics platform tells sales and marketing which product to sell to which customer at the optimal time.
Integration with Litmus allows marketers to deliver targeted content based on customer preferences.
Through the new OEM agreement, the two companies will increase ease of use and interactions for people on the go using SAP CRM.
A step-by-step guide to attracting new customers.
New programs and SDKs will accelerate digital marketing app development.
Boost loyalty and profitability with event-based marketing.
Look to marketing automation to lead the way.
Update to Adobe Connect promises stronger digital audience engagement.
Cites growing demand to attribute marketing efforts to revenue performance.
Campaign analytics solution provides real-time, actionable business intelligence to improve response rates, reduce communications costs, and increase ROI.
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Companies: Marketing Automation
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