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Articles: Marketing Automation
AMI-Partners reports 100 percent growth in interest among small-to-midsize businesses in managed software and services.
Enough with the promotions, customers demand better service.
A new version of Sage's contact and customer management software sports a redesigned interface, social media capabilities, and e-marketing functionality.
CRM Evolution '09: CRM consultant shares tips for barreling through the economy and thriving in a post-recession world.
CRM Evolution '09: Your one-stop shop for all the news and coverage coming out of CRM magazine's annual conference in New York.
Despite an uptick in business activity, Pear Analytics says the majority of Twitter posts contain "Pointless Babble."
Despite the economic storm, a maritime-industry e-marketplace stays afloat with Marketo lead management [Marketing Automation]
Your local street-food vendor can teach your company a thing or two.
How CRM and advertising can help you court the best customers.
CRM Evolution '09 — Day 2: Whether marketers are hitting an individual or an enterprise, both are consumers and, ultimately, share the mindset that "it's all about me."
CRM Evolution '09 — Day 3: Two sets of panelists take the stage to confer on social CRM — where we are now and where we may be headed.
SpeechTEK 2009: Instead of forcing users to navigate dozens of smartphone icons, one presenter warns, the dominant interface of the future will be voice.
A back-to-basics approach can save your business.
CRM Evolution '09 — Day 1: Sales and strategy luminaries offer tips for staying above ground -- and prospering -- during the downturn.
Sporting a new look and a new user interface, the marketing solutions vendor retires the Affinium name and targets the interactive marketer.
Companies, customers, and industry visionaries honored for successes in the CRM marketplace over the previous 12 months.
The move looks to help the install base of 14,000 integrate basic CRM functionality with existing Infor ERP systems.
Innovation isn't slowing down as vendors meet the increasing demand to merge online and offline data.
Citing heavy demand, the research firm unveiled its first-ever evaluation of nine vendors in the rapidly maturing space.
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