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Articles: Marketing Automation
The alliance brings Kitewheel's orchestration capabilities to the ZetaHub marketing platform.
MomentFeed's Visibility Manager helps boost brand visibility on mobile devices.
The new Return Path interface provides actionable insights to monitor and improve email deliverability.
AI-driven feature proactively recommends additional, customized keywords to help marketers better understand why customers are picking up the phones. (Featured on SmartCustomerService.com.)
The integration enables search marketers to view call data within Bing Ads to increase conversions online and over the phone.
EverString Data Platform combines machine learning, artificial intelligence, and human data curation to provide company intelligence.
All three are part of the company's Zoho One suite of applications.
Innovid is partnering with Fyber, InMobi, and MoPub to enhance in-app mobile video measurement, relevance, and engagement.
Integration empowers marketers to unify customer, behavior, and product data for greater personalization.
Free List Check lets marketers scan email lists for spamtraps and other deliverability threats.
Wipro and Harte Hanks are working together to offer marketing technology solutions.
With the integration, GroCRM users can connect to more then 1,000 business apps.
Predictive machine learning and intelligent orchestration allow marketers to coordinate communications across digital channels.
The onus is on companies to determine whether a cloud-based template management platform is up to the task. Here are the questions that the product, marketing, and tech teams need answers to.
InMobi and Integral Ad Science are working together to provide advertisers with enhanced viewability reporting for mobile video ads.
Monetate now brings customer purchase data to its Intelligent Personalization Engine.
All parts of your business understand the importance of data, so now everyone—from IT to sales and marketing to customer service—should take responsibility for it.
MPP Global and Dynamic Yield team up to offer subscription-based companies more ways to automate personalized experiences.
The Reflektion Behavioral Email Solution tailors email messages around issues like cart abandonment.
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Companies: Marketing Automation
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