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Articles: Marketing Automation
App curates relevant information from Web, social platforms, and business systems for smarter prospecting, competitive analysis, and more.
New product helps SMBs compare themselves to competitors
Smaller product launches lead up to a general audience release in September.
Features include personalized push notification capabilities
X2Engine CRM contains tools to let users create, manage, and analyze marketing campaigns.
Merchants are already seeing success when given total control of their deals.
The offering provides fresh and relevant media content for marketers.
Account administrators get permission-based access and folder management capabilities
Cloud-based API lets mobile marketers deliver location-based messages and services
Zoho reports that integration improves CRM information visualization.
Integrations seamlessly sync contact information and provide engagement opportunities to help small businesses drive efficiency and repeat business.
SMS and drag-and-drop targeting capabilities enable enterprise marketers to easily create effective campaigns that leverage rich social, behavioral and profile data.
Email Marketer is designed to help build online sales and customer relationships.
The company also launches a Facebook app directory to make it easier for users to add more functionality to their pages.
The mobile marketing firm's API lets companies communicate with customers via in-app messages.
CMO Council research finds that doing more with customer data and priming the sales pipeline has the most appeal.
StrongMail is enhancing its cross-channel capabilities via integration with Velti's technology platform for mobile campaigns and two-way messaging.
Marketers can add a social word-of-mouth boost to all campaigns, create social promotions, and identify key social influencers to determine their impact on business results.
New technology lets SmartAgent address multiple questions within one chat conversation.
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Companies: Marketing Automation
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