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Articles: Marketing Automation
Free reports powered by GoodData illustrate opportunities to improve lead flow.
Features include templates for Facebook landing pages and more.
Cloud-based sales and marketing applications provider offers its products to iPad users.
The deal expands IBM's cloud-based analytics offerings and beefs up its Smarter Commerce portfolio.
One of the firms to pilot LP Marketer experienced incremental lifts of 16 percent in online conversions and 7 percent in average order values.
Users can automate and track text messages via email.
MailChimp subscribers can drag and drop campaigns in a visual mapping tool to set the interaction of multiple campaigns. Easily send followup campaigns based on anyone who clicked on the lead campaign.
Radian6 Social Marketing Cloud lets companies monitor 150 million sources of social media conversations and more
The new partnership presents retailers with complementary eCommerce offerings, uniting Demandware's on-demand platform with Acquity's digital services.
Features include email ROI analytics, automated reports, and scheduling options
New email marketing platform features templates and a campaign builder.
The company's new professional services automation (PSA) solution includes many new features that benefit IT support companies.
New product lets marketers deliver more relevant and successful online relationship marketing campaigns.
Marketers get more effective and efficient media buys.
Coca-Cola's marketing head shares tips at Ad:Tech New York
Pardot now works with leading webinar vendors, making it easier than ever for SMB marketers to track and manage sales leads.
New product integrates with MS Outlook/Exchange shared mailboxes to speed up customer service, reduce costs, and increase responsiveness.
A new program with Klout lets select users take home a new Chevy Sonic and review it.
Folica, a purveyor of hair products, partners with Extole to drive customer advocacy by offering special deals.
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Companies: Marketing Automation
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