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Articles: Marketing Automation
The platform lets merchants insert ads into payment cards.
With this new offering, customers provide data to companies and get rewarded for supplying as much information as they want.
Enhancement includes improved email insights and timesaving features.
New application delivers pre-built marketing dashboards for closed-loop insight.
Updates include faster campaign creation, improved self-service capabilities, and tighter integration between mobile channels.
New Describe Targets function provides marketers with easier, faster access to essential information about consumers.
SAS acquisition brings advanced analytics to the digital advertising industry.
The All-In-One Marketing Platform brings customer rewards cards into the digital age with a mobile solution.
The company's new focus includes product enhancements that center around mobility, hosted offerings, analytics, and databases.
New offering gives a centralized view of all competitive digital channel deployments with ready-to-use insights and analytics.
Users can now access videos, e-commerce, and other live content in email.
Free integration designed to help improve efficiency and effectiveness of email marketing campaigns and donor management.
Winter 2012 includes a simplified user interface, more design features and assets.
Product advisory services help marketers dealing with time constraints and staffing challenges, list quality concerns, automating processes, and providing more relevant content.
The new offering features eight marketing tools that will help auto dealerships drive sales, CSI and service business.
Enterprise campaign management solution adds continuous testing and real-time optimization, Google Analytics-style data visualizations, improved mobile support, and delivery performance.
New iPhone app adds social media sharing and security.
The latest updates of SMB solutions focus on the ability to share more content.
Sales associates are now just one touch away from key insights on shoppers' habits, patterns, and preferences.
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Companies: Marketing Automation
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