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Articles: Marketing Automation
Seismic's latest update allows sales and marketing teams to power content collaboration with Salesforce opportunity data, streamlining content collection, revisions and feedback.
Nimble Contact unifies business contacts into a single, shared-relationship system of record.
Folloze's latest release enables personalized, seller-led, allbound ABM campaigns.
New integrations across Adobe Experience Cloud and Microsoft Dynamics 365 advance sales and marketing operations.
Seismic will leverage Microsoft Azure Machine Learning and Microsoft Cognitive Services to add artificial intelligence to its marketing and sales enablement solutions.
The partnership will help joint customers optimize their marketing performance.
The solution aims to enable marketers to deliver personalized email experiences.
Optimove brings its customer retention artificial intelligence engine to acquisition marketing with Optimove 6.0.
Tridion DX helps companies build customized digital experiences (DX) that shape the customer journey.
Urban Airship's Adaptive Pass Management offers marketers easy personalization and targeted real-time updates for every mobile wallet pass.
Acxiom and Amex Advance have launched a data-driven offering that combines predictive insights with Acxiom InfoBase to increase marketing effectiveness.
Identity for Agencies enables marketing firms to manage account-based initiatives for their clients.
The Inbox Insight enhancement allows marketers to browse millions of emails by industry and campaign type, including real-world performance data.
Protagonist's new suite of Narrative Analytics solutions allow companies to quantify and use consumer beliefs.
SmarterHQ uses email triggers to help marketers personalize customer interactions through integration to Oracle Marketing Cloud.
The new AppExchange aims to make it easier for customers to discover the right solutions by echoing the consumer buying experience.
The Apteco-artegic partnership yields an integragration between artegic's Elaine Realtime CRM automation technology for digital cross-channel dialogue marketing with Apteco's FastStats Discoverer data analysis software.
inMotionNow's marketing workflow management solutions now interoperate with Adobe's Experience Manager, part of the Adobe Marketing Cloud.
ShippingEasy's customer management add-on helps e-commerce retailers increase sales from existing customers.
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