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Articles: Marketing Automation
Product advisory services help marketers dealing with time constraints and staffing challenges, list quality concerns, automating processes, and providing more relevant content.
The new offering features eight marketing tools that will help auto dealerships drive sales, CSI and service business.
Enterprise campaign management solution adds continuous testing and real-time optimization, Google Analytics-style data visualizations, improved mobile support, and delivery performance.
New iPhone app adds social media sharing and security.
The latest updates of SMB solutions focus on the ability to share more content.
Sales associates are now just one touch away from key insights on shoppers' habits, patterns, and preferences.
New BusinessObjects application gives retailers a deeper understanding of the merchandise and customer lifecycle.
Enhanced data management capabilities are part of the changes in the new release.
Multichannel campaign management tools, analytics let marketers deliver comprehensive messages.
The new release features a simplified interface and enhanced broadcast capabilities for social media, text messaging, and RSS feed integration.
Users get enhanced data synchronization, data visualizations, and more.
A hosted integrated desktop will be made available to mutual fund dealers, broker dealers, and life insurance distributors across North America.
Platform lets users reach customers via voice, email, text messaging, and social media.
The self-service marketing solutions provider adds the social media technology platform to its lineup of marketing tools for small businesses
Free reports powered by GoodData illustrate opportunities to improve lead flow.
Features include templates for Facebook landing pages and more.
Cloud-based sales and marketing applications provider offers its products to iPad users.
The deal expands IBM's cloud-based analytics offerings and beefs up its Smarter Commerce portfolio.
One of the firms to pilot LP Marketer experienced incremental lifts of 16 percent in online conversions and 7 percent in average order values.
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Companies: Marketing Automation
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