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Articles: Marketing Automation
Acquia helps Mercedes-Benz builds an online market research community.
Ushering in the age of digital customer relationships in marketing
New solutions and services help businesses respond in real time to shifting customer preferences.
Tool helps businesses in their partner networks leverage brand influence on Facebook business pages.
The transaction will allow NICE to create a voice of the customer offering that combines direct, indirect, and inferred customer feedback.
Organizations need to be smart and think long term
ExactTarget's new cross-channel applications coincide with the release of drag-and-drop automation, Audience Builder, real-time customizable reporting, SocialPages, and HubExchange.
A new study reveals greater demands for mobility and cloud-based applications.
Store Vantage helps appointment-based businesses grow their client-base by enabling customers to post reviews in their personal Facebook newsfeeds
The UK ISP sees a rise in unwanted email complaints from consumers.
Semcasting to use Digital Element's hyperlocal geolocation technology to target digital neighborhoods and increase qualified audience coverage.
Cloud contact center provider adds configurable calling limits to robust compliance suite that also includes cell phone treatment tools
Using email and social media can help you graduate to the next level
Define what your customers can expect from you
The help desk software provider goes ape for this eNewsletter service.
Community links in promotional emails on the rise, Responsys report shows
New social media profiling and messaging features enable marketing campaigns that engage sales prospects across channels
To spot customer changes before it's too late, customer interaction strategies must be continually monitored and updated
"Tremendous" buying power is shown by this critical audience for marketers
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Companies: Marketing Automation
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