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Articles: Marketing Automation
HG Data's partnership enhances Leadspace's ability to generate laser-like sales and marketing targeting at the company and contact levels.
Full Circle CRM's Opportunity Gatekeeper provides campaign influence and ROI metrics for marketers.
Through its proprietary predictive algorithms, YouAppi delivers customers predicted to generate the highest post-conversion lifetime value.
SocialBro Monitoring adds to the company's Twitter marketing platform.
Partnership facilitates real-time data integration and immediate optimization of communications to new digital customers.
Mailify, already a household name in Europe, offers responsive email campaign design, cloud sync, A/B testing, and more.
The new Visual Playback solution helps marketers prevent costly violations of consumer privacy.
Gain a complete view of the sales funnel to achieve a common goal.
Workflow tools simplify content marketing planning, production, and reporting.
Idomoo Personalized Video Engagement Platform gives customers highly relevant, meaningful, and emotional experiences.
Promoter.io lets businesses predict customer behavior, proactively eliminate churn and negative word of mouth, and identify their most loyal promoters.
New capabilities help marketers discover new user segments and understand user journeys.
TIBCO's Jaspersoft 6 helps developers embed dashboards within their Web apps.
Klink's enterprise platform brings up relevant information about contacts during the interaction.
A joint effort is designed to curb shipping slowdowns this year.
There's a fine line between giving and gimmick.
A new business model takes shape, where consumers rent goods and services rather than buy them.
The Hot Sheet reports weekly shopping trends and provides campaign tips.
Razorfish's WAVE real-time marketing tool integrates Blab into live client campaigns.
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