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Articles: Marketing Automation
New and enhanced integrations with Adobe Analytics Cloud and Adobe Marketing Cloud enable digital marketers to use call analytics to personalize customer experiences.
Impartner's Spring 18 release helps make content management a self-service solution.
Punchh Acquire helps marketers turn first-time restaurant patrons into return customers.
Through its LinkedIn integration, Metadata delivers A.I. capabilities for ad campaigns on LinkedIn.
MIC 2.0 includes capabilities from Adobe Experience Cloud to help companies build and maintain personalized marketing content.
New business applications from Microsoft leverage advances in artificial intelligence to benefit, sales, marketing, and customer service personnel.
The integration advances data analytics for near-field communication mobile marketing.
Optimove now allows companies to send pop-up, in-app, and push notifications.
TeleSign app allows marketers to manage SMS-based marketing campaigns, alerts, reminders, and notifications.
To adapt to customer moments of need, companies need strategies that enable real-time responsiveness.
Acquia Commerce Manager unlocks digital storefronts for Magento Commerce.
Intelligent Recommendations serves up product recommendations with a real-time, omnichannel approach
oneAudience has added mobile-driven audiences to Adobe Analytics Cloud's Audience Manager.
With Automated Content Sourcing, marketers can pull and repurpose creative content from websites, APIs, and social channels.
Datorama LiteConnect translates marketing data into dashboards and analyzes it.
Smartcalls allows companies to design flexible outbound calling campaigns with no programming. (Featured on SmartCustomerService.com.)
Partnership will help advertisers reach customers during key planning and booking phases of the travel purchase cycle.
Executive Overview Dashboard is added to Marchex Speech Analytics to help companies identify, convert, and retain customers with AI and machine learning. (Featured on SmartCustomerService.com.)
Omnichannel speech analytics is now enabled on Voxbone's voice platform through APIs and a web portal. (Featured on SmartCustomerService.com.)
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