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Articles: Marketing Automation
The new version adds extensive mobile enhancements, new or upgraded features, a re-branded interface, and usability improvements.
The updates accommodate image recognition as a digital marketing solution for retailers.
New inbound marketing capability provides insights into offline and online activities together.
Prebuilt connector for Marketo enables greater visibility into Web site traffic.
AboutTheData.com lets companies see and update the marketing information about them that Acxiom shares with clients.
The new version enables in-browser, drag-and-drop creation of multichannel marketing campaigns.
The pairing allows businesses to build and send targeted email marketing offers to their business leads and customers.
The marketing automation company hires Christian Nahas as new CEO.
Nearly half of marketing executives don't use big data to understand customers.
Marketers and consumers are on different pages when it comes to email marketing effectiveness.
Offer prospects a positive brand experience at the very first consumer touch point.
The upgraded solution features new interfaces, segmentation, and workflow functionality.
SmartContent delivers the right message in real time to Web site visitors.
HYFN8 leverages proprietary technology, allowing marketers to listen, respond, and predict user behavior.
Yes/No Response allows Trumpia users to gain immediate feedback from their subscribers with 'Yes' or 'No' answers via mobile text.
CRM Evolution panelists uncover the need to use CRM for more than just selling tickets.
Social Advocator opens a new line of communication between consumers and brands.
4INFO's AdHaven Bullseye now offered within the Acxiom Collaborative Targeting Suite.
Infusion E-Business services will analyze the effectiveness of search engine marketing.
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Companies: Marketing Automation
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