Study reveals that 31 percent of email addresses get changed every year, and that more than half the changers lose touch with Web sites because of it.
CRM Featured News,
Posted 17 Oct 2002
Only six months after the release of Affinium 4 in April, Unica Corp. announced the coming of Affinium 5, slated for general availability in December.
CRM Featured News,
Posted 08 Oct 2002
Pivotal Corp. announced its intention to acquire MarketFirst Software Inc. today to win more customers looking for a marketing automation solution.
CRM Featured News,
Posted 03 Oct 2002
An Infectious Attitude
Movers & Shakers,
Posted 01 Oct 2002
Spending on technology that measures marketing efforts takes center stage; three guiding principles
CRM Featured News,
Posted 27 Sep 2002
Experts on Call,
Posted 27 Sep 2002
Jupiter Research reports email campaigns on the rise; dawn of mega spam; CRM to the rescue, sort of
CRM Featured News,
Posted 19 Sep 2002
Web collaboration specialist breaks out of the online chat box; new sales edition; a much-needed revenue stream, says analyst
CRM Featured News,
Posted 17 Sep 2002
Intuit unveils Sales Manager service as part of QuickBase; starts at $249 per month; CRM hosting arena heats up
CRM Featured News,
Posted 16 Sep 2002
Forms marketing and customer analytics practice within SAS Americas; getting more in the loop; a smart move, says analyst
CRM Featured News,
Posted 09 Sep 2002
Customer Support software is the first in the company's suite of CRM applications built on the .NET framework
CRM Featured News,
Posted 03 Sep 2002
Outsource, homegrown, best-of-breed; marketing automation's missteps; an email blast
CRM Featured News,
Posted 23 Aug 2002
Itron turns on CRM and ERM software; information floods the enterprise; flicker, flicker, flicker
CRM in Action,
Posted 16 Aug 2002
Vantage Travel's email marketing paid for itself in six months
CRM in Action,
Posted 16 Aug 2002
Enhancing the Brand Experience
Viewpoints,
Posted 12 Aug 2002
Art Technology Group unveils ATG6 Beta; online selling, marketing and customer support; "our portal connects with everyone," says exec
CRM Featured News,
Posted 12 Aug 2002
GartnerG2 answers debate over customer retention verses customer acquisition; monitoring the pulse of consumers
CRM Featured News,
Posted 12 Aug 2002
DocCenter provides Internet-based document management system for managing, printing, and sharing documents
CRM Featured News,
Posted 07 Aug 2002
Forrester: 82 percent of companies to maintain or increase budgets in second half of 2002; surprising traction for Web services
CRM Featured News,
Posted 06 Aug 2002
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