How to tailor online customer experience to boost loyalty and drive revenue.
Viewpoints,
Posted 01 Oct 2010
Web 2.0 Expo '10 — Day 2: A keynote presenter reveals how data can help modern companies overcome their "used-car salesman" personas.
CRM Featured Articles,
Posted 01 Oct 2010
Web 2.0 Expo '10 — Day 1: "The world we need is one we've never yet seen," declared Tim O'Reilly at his bi-annual technology event.
CRM Featured Articles,
Posted 01 Oct 2010
Location-Based Marketing Summit '10 — Day One: The opening keynote identifies the real value in location-based services, and urges marketers to rethink their reliance on Foursquare badges.
CRM Featured Articles,
Posted 01 Oct 2010
Don't let chaos turn the dream of entrepreneurship into a nightmare.
Viewpoints,
Posted 29 Sep 2010
Today's customer leadership requires a new approach.
Viewpoints,
Posted 27 Sep 2010
Oracle OpenWorld '10 — Day 3: Salesforce.com Chairman and CEO Marc Benioff unveils new features of his company's enterprise social network product.
CRM Featured Articles,
Posted 25 Sep 2010
Becker Professional Education studies RightNow Technologies' sales and marketing tools.
REAL ROI,
Posted 22 Sep 2010
Oracle OpenWorld '10 — Day 2: The latest version of the company's software-as-a-service application adds modules for "best-in-class" marketing and business planning as well as a preview of CRM technologies to come.
CRM Featured Articles,
Posted 22 Sep 2010
Your challenge, in a lot of ways, is to infuse what you do with humanity.
Front Office,
Posted 22 Sep 2010
The steps you must take in an increasingly collaborative world.
Viewpoints,
Posted 22 Sep 2010
Overtone's enhanced OpenMic product offers a hybrid text-analysis engine.
CRM Featured Articles,
Posted 15 Sep 2010
Moving beyond "on-message marketing."
Viewpoints,
Posted 14 Sep 2010
With its latest launch, the social solution provider brings forward new reporting dashboards, mobile applications, and social network interoperability.
CRM Featured Articles,
Posted 31 Aug 2010
Magic Quadrant for CRM Multichannel Campaign Management '10: Microsoft and Portrait Software are in, Infor CRM Epiphany and Market2Lead are out.
CRM Featured Articles,
Posted 31 Aug 2010
With one of CRM's elder statesmen at the helm, Workday's performance management may become the next wave of CRM technology
Magazine Features,
Posted 24 Aug 2010
In a monumental, though predictable move, IBM purchases marketing automation technology.
CRM Featured Articles,
Posted 19 Aug 2010
Bazaarvoice releases a product geared toward helping businesses drive customers from social networks to brand Web sites.
CRM Featured Articles,
Posted 19 Aug 2010
The socially evolved ECM player expands its social media and productivity services, adding a no-cost microblogging tool to its offerings.
CRM Featured Articles,
Posted 19 Aug 2010
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