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Articles: Marketing Automation
Partnership gives customers access to aggregated and anonymized Facebook topic data.
The partnership allows marketers to track mobile app users.
Enhancements include addressable advertising and predictive capabilities.
Adobe DPS helps marketers create apps and deliver content to mobile devices.
The Control Center helps companies manage their marketing efforts and provides reporting and guidance.
Oracle Cloud customers can use SalesPredict to help increase and accelerate sales conversions from their Oracle Sales Cloud leads.
Paytronix Campaign Center helps measure and improve loyalty campaign performance.
Mobile sales enablement app now feeds into HubSpot's marketing automation platform.
Sailthru's hybris integration helps companies manage data collection, build a single customer view, and drive revenue through cross-channel engagement.
The partnership integrates LiveRamp's data onboarding and cross-device recognition into Conversion Logic's media attribution platform.
Taplytics expands its mobile optimization platform with Smart Push notifications.
Joining Segment's comprehensive data analytics platform and one-stop SDK, Kahuna helps brands improve customer targeting.
The framework helps marketers measure signals across online and offline channels.
The redesigned integrated marketing platform will manage and connect consumer experiences across channels and devices.
Social Replies offers suggested responses to customers who reach out to companies on Twitter.
Merkle will make Google's integrated marketing intelligence platform available to its customers.
Radius now lets marketers discover top-performing markets by integrating their key Salesforce signals with the Radius Business Graph for precise segmentation.
ypDisplay uses online and mobile insights to help local businesses target consumers.
The new suite of proprietary digital tools helps marketers turn data into new customers.
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Companies: Marketing Automation
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