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Articles: Sales Automation
Mediabistro Circus '09: Social media maven Steve Rubel shares insight into marrying brands and consumers displaying "selective ignorance."
An exclusive excerpt from the new book, The Facebook Era: Tapping Online Social Networks to Build Better Products, Reach New Audiences, and Sell More Stuff, by Salesforce.com's Clara Shih.
Social computing is still working its way into the consultative sales process. For most sales forces, that's just fine.
Quality time — and high-quality engagement — on Twitter helps CruiseDeals.com extend its brand and develop leads.
CRM magazine's Social Media Maturity Model, the launching pad for a discussion of the next five years of social media.
The social Web is about to evolve — again. Are you ready to evolve, too?
CRM magazine's in-depth report on the state of social media in CRM.
Customer attitudinal information is what companies have been clamoring to obtain for years.
A new Aberdeen Group report contends that BI could cost your organization more than you think, but some investments can help avoid budget blunders.
Eloqua's latest release strives to throw more than just leads over the wall from marketing to sales.
Fewer than half of all organizations have a defined strategy regarding customer data, according to research by Experian QAS.
The provider of lead-generation solutions unveils Demandbase Professional 2.0 to help B2Bs target the right people at the right time.
Sage Insights '09: Executives revisit the Sage CRM 2010 roadmap with insight into what CRM users want -- and are ready for.
The independent market research firm releases its fifth annual WizKids report, themed around operational excellence.
Well-written contracts are key to protecting your business.
Version 3.0 of the vendor's mobile voice solution expands text-to-speech functionality as well as BlackBerry support.
Sage Insights '09: Executives outline the future for Act! by Sage, SalesLogix, and Sage CRM products, and discuss the company's "transformational year."
The vendor's new SalesView Buzz tab aggregates social networking information and integrates the data directly into CRM systems, providing richer context around sales leads. The problem? A significant amount of data on the social Web is simply wrong.
New features in the company's Marketing View product focus on demand generation and connecting campaigns to leads.
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Companies: Sales Automation
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