destinationCRM.com Best Practices Series
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In this Best Practices Guide to Marketing Automation, both SAP and SalesFUSION offer compelling cases for embracing marketing automation as a way to generate leads and convert those leads into customers.

Inside you will find:

  • SAP Customers Gain the Competitive Edge Through Integrating Customer Analytics Within Multi-Channel Marketing Programs by SAP
  • The Top Five Ways Integrating Marketing Automation to Your CRM Can Save a Troubled Deployment and Increase CRM Usage by SalesFUSION

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