Biographical Information
Ewan Duncan is a senior partner in McKinsey & Company’s Marketing & Sales Practice. He works with technology, media, and telecommunications clients across multiple topics to improve overall performance and works across sectors to drive improved customer experience and engagement.
Articles for Ewan Duncan
How to Avoid the 7 Deadly Sins of Customer Experience Transformation
30 Oct 2017
Customer experience programs often start out full of promise, but they can be easily plagued by these bad habits. Here's how to steer clear of them.